Vol. 5 No. 12 (2010): December

Articles

• Developing data-driven strategies for customer acquisition and retention

  S SUREKHA (Author)

  1-11

• Exploring the potential of disruptive technologies in specific industries

  Samala Jahnavi (Author)

  12-26

• Assessing the effectiveness of corporate social responsibility initiatives

  SHIVA SATHVIKA (Author)

  27-44