Investment Behavior of Working Women in Rajasthan

Abstract

This study examines the investment behavior of working women in Rajasthan, aiming to understand their preferences, risk appetite, and factors influencing their investment decisions. The research employs a quantitative approach, analyzing data collected from a sample of 200 working women across different cities in Rajasthan. A hypothesis test is conducted to assess the relationship between education level and investment preferences. The findings highlight key trends and provide insights for financial planners and policymakers.